Colors of the Season: What We’re Seeing Everywhere

Color was one of the clearest and most consistent signals across the PGA Show this year — not as a passing trend, but as a deliberate shift in how women’s golf brands are building collections. What stood out wasn’t volume or novelty, but how intentionally color was being used to create palettes that feel wearable, modern, and long-lasting.

We consistently saw deep blues and navy variations anchoring collections, often replacing traditional black as the new neutral. Marie Birdie’s Claudia Dress from their new women’s line captures this evolution perfectly, pairing classic navy with a playful pastel accent that feels fresh without overpowering the silhouette. It’s a strong example of how brands are modernizing core golf colors while keeping them polished and versatile.

Image Courtesy of Marie Birdie Golf

Soft greens also emerged as a defining color family this season — from muted sage to classic golf green — reinforcing a return to heritage palettes with a more contemporary edge. Fore All leaned confidently into this direction with pieces like their Skipper Shorts in pastel green, alongside the Marlin Long Sleeve, which blends green with subtle pattern play. Together, they show how green can feel sporty, current, and refined all at once.

Image Courtesy of Fore All

Image Courtesy of Fore All

As collections become more color-forward, neutrals are still playing a strategic role. Pieces like Fiagreen’s Bacall Shell act as modern foundations, allowing richer tones to stand out while keeping looks grounded. These are the quiet staples that make the rest of the palette work.

Image Courtesy of Fiagreen

Burgundy and wine tones remained popular across tops, skirts, and accessories, offering a polished alternative to brighter reds. Sierra Madre’s Brushtech Mock Neck exemplifies this shift — rich, elevated, and easy to style, adding depth without feeling dramatic. That same refined approach shows up in pieces like Macade Golf’s Amanda Ruby Red Performance Dress — polished, confident, and unmistakably modern.

Image Courtesy of Sierra Madre

Image Courtesy of Macade

Looking ahead, early previews of Spring 2026 launches point to a clear evolution rather than a reset. We’re already seeing lighter interpretations of these same core colors — softened blues, fresh greens, and pastel-adjacent tones that still feel grounded. Byrdie Golf’s Ice Blue Bodysuit Polo is an early signal of where things are headed, hinting at a palette that feels optimistic and playful, but still course-appropriate.

Image Courtesy of Byrdie Golf

Layering continues to quietly support the season as well. Renwick’s Spectator Sweater is a perfect example of how neutral layers help balance stronger color stories — refined enough for off-course days, easy enough to throw on before or after a round. It’s the kind of piece that doesn’t compete for attention, but pulls a look together effortlessly.

Image Courtesy of Renwick

The takeaway is clear: color in women’s golf is becoming more intentional, more wearable, and more aligned with how women actually dress. This season isn’t about statement pieces for the sake of attention — it’s about building a palette that lasts.